In part 4 of the Source One video series, Kathleen Jordan completes the discussion on marketing and sourcing with a case study that demonstrates how sourcing can benefit from partnering with a consulting firm to address marketing’s needs.
An interesting proposition that is evolving is that procurement executives may be pulled from multiple other areas in the organization, based on where they are needed. One area of potential recruitment is from the marketing and business development area. In effect, the same set of skills is prevalent, albeit from a different perspective.
Buyers face a dilemma because switching costs are high and news continues to pour in about major new polyethylene production projects in North America triggered by the fracking revolution.
More than a third of manufacturing firms in the small and midsized business (SMB) sector expect the economy to strengthen in the coming six months, while nearly half expect it to remain the same, according to the results of the second annual Sage Manufacturing Survey announced by Sage North America.